Benjamin Marias is an entrepreneur, co-managing director of AIR - Consultancy for Responsible Innovation - for more than 4 years. AIR, while being a sustainable consulting agency, is first and foremost an innovation consulting agency. Particularly, Benjamin and his team help organizations (companies, territories, ski resorts, etc.) to innovate by identifying people’s needs/motivations and developing strategies that are consistent with sustainable issues. Salomon, Rossignol, Millet, Eider, Picture, Avoriaz Ski Resort, Verbier, Outdoor Sports Valley, Eco TLC are part of AIR's clients. Benjamin is an active member of the Outdoor Sports Valley association (Annecy, France) and the European Outdoor Group (Zug, Switzerland) where he was chairing the Product End of Life Task Group for more than a year. Product End of Life / End of Use, is one of Benjamin’s core field of expertise. He currently works on several projects around technical apparel and footwear recycling.
During his speech, Benjamin will present the current state of textile recycling across Europe. He will focus on future trends and innovations, including the potential for closed loop fibre recycling (polyester, polyamide, cotton, wool) as well as some insight around other open-loop recycling processes.