In-Store animations for KENZO SS-2014 collection.
Our brief was to bring to life the collection prints for the Spring/Summer 2014 collection for all in-store screens in various KENZO stores all over the world.
Themed around the subject of California and the Pacific and inspired by the paintings of David Hockney, we wanted to combine the classic 2D and hand illustrated feel of the patterns with advanced 3D effects like fish flocking, wave and water simulations.
We delivered 5 films covering over 10 patterns in resolutions bigger than 4k and a multitude of different formats.
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