8th August 2014 will see the global launch of the 3rd New Balance Blue Tab Collection. The Lifestyle capsule collection of lightweight technical shoes is inspired by New Balance's commitment to performance running. The innovative M890v3, MR1400 and MRC1600 were all designed for runners and gain enhanced performance from a REVlite midsole foam, which is 30% lighter than traditional foams but delivers the same responsiveness.

This Blue Tab series is sold exclusively in Lifestyle accounts. All three shoes include the unique New Balance Blue Tab sign off and additional pair of colour pop blue laces.

M890KH3 – The 890 series, which debuted REVlite cushioning, proved that New Balance is still about driving innovation and leading performance through their running offering. This third generation model is built to meet the demands of world-class runners and features a REVlite midsole plus an ABZORB crash pad for a lightweight, comfortable run.

MR1400KH – The 1400 is a race day road flat and was designed to achieve an ultra-light racer that features a REVlite midsole and welded seam to reduce weight and create a lightweight speed running shoe. This highlighted model blends and blurs the lines between Performance and Lifestyle.

MRC1600K – The New Balance 1600 is one of the lightest marathon flats on the market. Its REVlite RC midsole features a higher density foam for superior responsiveness, while its high-traction, featherweight Dynaride outsole delivers superior performance.

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