You know corporate partners and sponsors can help significantly with brand-raising as well as fundraising (crowdfunding events, and annual and year-round campaigns). You want to get started, but may be wondering “what’s the best way?” Or you may have a program in place, but are asking yourself “could we be doing even better?” Wonder no more!
In this free recorded webinar, Bruce Burtch, one of the nation’s leading experts in the field of cross-sector partnerships and cause marketing, and author of Win-Win for the Greater Good, shares partnership best practices, including how to: Final Cover
-Think like a great partner in order to identify potential, and recruit, great partners.
-Identify over 30 benefits both you and potential for-profit partners might receive.
-Explore how to develop a business value proposition to attract and secure partnerships with for-profit organizations.
-Understand the difference between cause marketing and cross-sector partnerships.
-Explore the need for proper alignment in developing and retaining successful partnerships.