20 years ago, a group of IDEO industrial designers chose to explore the possibilities of the commonplace light switch. The exhibit was shown at the MoMA in San Francisco and has become an inspiration to all IDEOers.

Now, in 2014, the IDEO Bay Area interns were tasked with the same challenge: to reimagine the light switch.

Illustration, Animation: Megan Crabtree
Co-Story Developer: Sarina Hickey
Main Song: Sur Le Fil by Yann Tiersen
Sound Design: Ryan Crabtree (ryancrabtree.com)

Loading more stuff…

Hmm…it looks like things are taking a while to load. Try again?

Loading videos…