ROLE: Sr. Art Director
The iPhone application, Target Gift Finder, went live on Tuesday, November 25th, 2008. Gifts were presented via a snow globe-style interface, activated when the user shook the iPhone. The Target Gift Globe application was free and designed to help shoppers make gift decisions for their friends and family in a very fun and entertaining way.
There were close to 400,000 downloads after Christmas and the application caught up to familiar apps such as Urbanspoon and Facebook when it was featured in the top 25 free apps listed in the app store.
The Target Gift Finder was the first retail application developed for the iPhone.