An effective audience-engagement initiative begins with a vision—and a plan—which must be grounded in the communities you are striving to serve. In this video seminar, audience-engagement specialist Donna Walker-Kuhne introduces techniques for building long-lasting relationships within your community while you increase your audience.
Presented in collaboration with the Wallace Foundation’s Audience-Building Initiatives.
Donna Walker-Kuhne is the vice president, community engagement for the New Jersey Performing Arts Center. She is also the founder of Walker International Communications Group, a boutique marketing, press, and audience development consulting agency. She has generated over $20 million in earned income promoting the arts to multicultural communities and is the author of Invitation to the Party: Building Bridges to Arts, Culture and Community (2005), a top-selling, recognized resource for non-profit arts marketers, producers and students.