One of a series of five online videos for Philips about male grooming, featuring their chosen five brand ambassadors in South Africa. This one features rap artist and music producer, Blayze.
This form of Branded Entertainment is not only great for a brand's website, but also provides watchable, likeable, shareable content for their social media: Youtube, Facebook, Twitter etc.
A similar approach can be used when creating a video profile for an artist, band, restaurant or famous personality...if you've got a story to tell, we can tell it.
Agency: Ogilvy & Mather / REC
Director/Producer: Kate D'hotman
DOP: Steve McDonald / Stephan Hambsch
Post Production: REC