The Natural Grip | Toughness

The Natural Grips campaign was created to raise awareness about Natural Grips before and after their appearance on Shark Tank. Cincinnati Video Production company LEAPframe traveled to one of Louisville's finest gyms to film top cross functional fitness athletes in action.

Natural Grips are made from a thin but durable Zinc Oxide, 100% cotton tape, which is custom fit to your hands based on ring finger size. The result is a comfortable, breathable, streamlined grip that protects the hands throughout high-rep weight training, pull-ups, gymnastics and other activities that are hard on hands. The Natural Grip will last 3-6 months, depending on frequency of use.

Cincinnati video production http://www.leapframe.com

copywriter Mike Brown http://browny.carbonmade.com