Tom Nissley is a former books editor at Amazon and an eight-time "Jeopardy!" champion. He used his game show winnings to focus on writing full-time and published a book in 2013. When his neighborhood bookstore, Santoro's Books, was up for sale in 2014, he bought it and re-opened as Phinney Books in the Phinney Ridge/Greenwood neighborhoods of Seattle.
Video, audio, and production by Leigh Burmesch.
As seen on Flip the Media: flipthemedia.com/2015/01/video-indie-bookseller-amazon-territory/
And Shelf Awareness: shelf-awareness.com/issue.html?issue=2415#m26947