Case studies on justifying a marketing or analytics program to owner clients, creating a plan across different owner groups and doing as much as possible with limited resources. Presenters will also discuss if and how much marketing and revenue management can be differentiators to clients.
Jennifer Staciokas, Vice President – Marketing & Training, Lincoln Property Company
Donna Rayford, ARM, Director of Training & Marketing, Cirrus Asset Management
Gail Duke, Senior Vice President, Sares Regis Multifamily Management
Dennis Smillie, President, Multifamily Solutions, Moderator