This informal ten minute video seeks to provide clarity around the nature and definition of culture. The video introduces the Human Dymensions 'Culture Cloud' as a way of understanding culture. This is a semiotic way of showing how complex yet understandable culture is. If we can deconstruct culture in this way, it can help understand why each component part of culture fuses together with other parts and, why the omission of parts misdirects people into thinking that culture is just about behaviours or systems. Once we understand the interconnectedness between language, systems, symbols and ethics we can then gain greater insight into ways we may influence culture, sub-culture or micro-culture. This understanding should help us also to better understand the 'wicked' nature of tackling risk and its cultural determinants.