This is a title sequence that I co directed for Jerry Seinfeld’s new creation ‘The Marriage ref’.
Using a script penned by Jerry, myself and Tim Hope brought Jerry, his wife Jessica and host Tom Papa to life in a 2d animated baseball themed analogy (Jerry is a massive fan of the game) to explain its origin and meaning. It was broadcast before the start of NBC’s new flagship show to 14.5 million viewers.
Our influence was the simple and stylish 60s classic TV titles like Bewitched and I dream of Jeannie. The animation, which was done in a combination of Flash and traditional 2d, leaned towards the limited look of those early shows, with fuller animation used in the sporty action sequences.
Produced by Katie Mackin at Passion Pictures