Created for Media Kitchen and Venture Day. I guess it was shown on a big screen for a bunch of important people, which is awesome.
Shot over the course of two days, edited on the third day. DP & Steadicam by Kyle Fassenella, Directed and Written by (me) Justin Johnson, starring Gary the puppet (Ben Ross, Erik Beck).
Shot on location at Tumblr, Next New Networks, Gawker, College Humor, and CBS Interactive.
Learn more about The Media Kitchen here:
Learn more about Next New Networks here:
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