Warner Music Canada recording artists Ain’t No Love will launch their new EP, Plummet, on Tuesday, March 10, 2015. To introduce the world to the music of Plummet, the band recruited award-winning director and photographer Indrani Pal-Chadhuri to produce a phantasmagorical 10 minute film that features all of the record’s six tracks. Beginning March 10, fans can go to aintnolove.com to watch the film and download the EP.
Critics have labelled Toronto’s Ain’t No Love as Renegade Pop or electro hiphop while others simply call it exciting. With a sound cultivated in the clubs and on the streets of Montreal, the trio has perfected the craft of body moving music with an attitude. Rappers 1990 and Beanz deliver edgy lyrics and control the crowd with ease, while singer Saidah's sultry presence and chilling vocals can hypnotize any audience. The six tracks on Plummet cover a dizzying array of sounds and beats that set Ain’t No Love apart from the rest of the hip hop world.
The EP’s title track ‘Plummet’, whose drug-driven lyrics are a fitting introduction to Ain’t No Love’s fearlessness, a band that does not shy away from taboo subjects. Indeed, the track, ‘Pussy Down’, only continues to demonstrate the group’s bold nature as they flip the standard sexual expectations of hip hop on their head. The track ‘Summa’ was produced by fellow Canadian Birthday Boy, whose recent take on Beyonce's 'Party’ reached the top 5 spot on the Hype Machine Remix Chart. His idea, in his own words, was “to blend House and R&B, do it a bit up-tempo then switch to half time for the verses’’, and it’s an aim he has undoubtedly achieved.
Birthday Boy is not the only formidable producer to lend his talent to this EP. Toronto- based producers Avenue, Rich Kidd, and Nightizm also contribute alongside Australian Cam Bluff. Avenue has been responsible for Tobtok, Miami Horrow, Lemaitre and Penguin Prison edits, and the track he produced on the EP, ‘Cry in the Rain’ has already made it to no. 4 on the Hype Machine’s most popular chart. Bluff is credited for the production of Hilltop Hoods and 360 records, and Rich Kidd has been nominated for several JUNOs, while the up-and-coming Nightizm has received coveted exposure from the likes of THUMP.
To produce the master-piece film that is Plummet, director Indrani reunited with fashion art director GK Reid (together they have worked on music videos for David Bowie and Mariah Carey among others) and DoP Pasha Patriki to create a unique one-shot film in which the camera seems to float as it follows Saidah trying to escaope a party that is one person’s fantasy and another’s nightmare. The surprise ending will surely shock the viewer.
Ain’t No Love’s live talents have led them to share the stage with such celebrated artists as Zeds Dead, Iggy Azalea, Steve Aoki, Redman and Calvin Harris. They’ve also played industry showcases like SXSW and been featured on MTV, Billboard and Majestic Casual. The Bridge and Law remix of their track ‘Love Me Lots’ currently has over one million views on YouTube.
With a wealth of talent involved in its making, Ain’t No Love have created a genre-bending EP which mixes elements from across the board to create a unique kind of renegade pop – an original and attention-grabbing brand of club-ready music. The group achieves what few artists do: craft radio-friendly tracks whilst maintaining underground appeal. With two EPs, a handful of music videos and past performances spanning across the USA, UK and Canada, Ain't No Love is prepared to release their next body of work: an EP called Plummet.