On Tuesday 25 May, GDFB organizes a seminar with presentations by seven national and international designers and scientists. They will give deeper insight on the Decoding theme. By means of everyday examples and results from research, they will show how the increasing digitalization influences and changes the field of the graphic designer.
By the ever expanding accessibility of information and the increasing communication possibilities, the media landscape changes fast. What is the effect on the craft of designing? How can we handle that in an innovative and at the same time socially responsible way? The speakers give insight on developments on i.e. Open source software and DIY hardware. Sharing knowledge and cooperating with other professionals is now mandatory. Designers are now more often directors in a process instead of producers of a result.
Together with Edo Paulus and Jonathan Puckey, Luna Maurer and Roel Wouters wrote the Conditional Design Manifesto. In the manifesto they plead to design the process instead of the result. Process is the product, logic is the tool and input is the material. Roel and Luna explain their opinion by means of a performance.
Intro-animation made by WITH.