On Tuesday 25 May, GDFB organizes a seminar with presentations by seven national and international designers and scientists. They will give deeper insight on the Decoding theme. By means of everyday examples and results from research, they will show how the increasing digitalization influences and changes the field of the graphic designer.

By the ever expanding accessibility of information and the increasing communication possibilities, the media landscape changes fast. What is the effect on the craft of designing? How can we handle that in an innovative and at the same time socially responsible way? The speakers give insight on developments on i.e. Open source software and DIY hardware. Sharing knowledge and cooperating with other professionals is now mandatory. Designers are now more often directors in a process instead of producers of a result.

Dr. Oliver Vodeb is a sociologist, communication and design theorist, educator and creative director at Poper Studio, Ljubljana, Slovenia. Poper is one of few companies in the world with a critical approach towards public sphere of communication, while experimenting with sustainable business models. Vodeb teaches, does research all over the planet and founded a large international festival, which nurtures and rewards innovative and socially responsible approaches to communication.

Intro-animation made by WITH.

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