Videography and sound by Andreas Kurtsson, andreaskurtsson.se
3 to 5 Seconds is like many other of Jenny Nordberg’s projects part of a larger and ongoing work about how we produce and consume today, how we’ve done historically and how we could do it in the future. In the project 3 to 5 Seconds she examines how different properties from the handmade and mass produced can be combined. 3 to 5 seconds is about bringing together contradictions and hard to achieve qualities. The project combines the uniqueness of the handmade and the speed of the mass produced. Is it possible to make one of a kind handmade items really fast?
The various production methods in the 3 to 5 Seconds project all have in common that every moment should be made within three to five seconds. The project was begun in the summer of 2014 and is continuously ongoing. More objects and processes will be added in onwards. Read more about the three initial production methods below.
Cut and bend (2014)
By altering diagonal and strait cuts followed by a single bending movement the book ends are shaped. The material is aluminium, all ready precut stripes from the local hardware store, with different textures and coatings.
Explosion graphics (2015)
Walk around the city of Malmö the day after New Years Eve and you will find the ground covered in the remains of fireworks. Jenny Nordberg uses fireworks attached with tape to a thick paper to create unique prints. Different types of fireworks create different looks and colours.
Hook from thumb (2015)
By quickly pressing down the thump into wet clay and then pouring melted tin into it a hook is shaped. Every hook is different but holds the same fingerprint.
Items from the 3 to 5 Seconds project can be bought at Center of Commerce, centerofcommerce.tictail.com/.