Valerie Casey on "This idea must die."
Filmed on February 4, 2015 at Art Center in Pasadena, California
Art Center Dialogues: Catalyzing Creativity, Criticality and Community
Lecture Series Sponsored by Toyota
ABOUT THE LECTURE
This idea must die.
What design ideas need to be put aside in order to make room for new thinking to advance?
Design has passed the tipping point of acceptance in business, and economic and technology conditions have reshaped how and why products are made. How should the practice of design and the identity of designers shift to respond to this evolution? This talk explores which biases, "best practices," and ideologies in design practice must evolve for designers to be successful in the coming times.
ABOUT THE SPEAKER
Valerie Casey is the Chief Product Officer of the Samsung Global Innovation Center. She is a internationally recognized designer and innovator, and has worked with organizations across the world on challenges ranging from creating new products and services, to transforming systems, processes, and behaviors. Casey has held executive leadership positions at Necessary Projects, IDEO, frog, and Pentagram. She also founded the global design coalition, the Designers Accord. Casey was named “Guru” of the year by Fortune magazine, a “Hero of the Environment” by TIME magazine, “Master of Design” by Fast Company, and one of the “World’s Most Influential Designers” by Businessweek. She has been honored as a Henry Crown Fellow by the Aspen Institute, and a Young Global Leader by the World Economic Forum. Casey holds a master’s degree from Yale, and a BA from Swarthmore College.