Meet Lucile, a textile designer who worked at the Design Centre, Hanoi, in Part 3 of the Connect To Ethnic Textiles story strand.
She engaged with Hmong textile artisans by exploring ways in which their designs can be made more contemporary to suit the tastes of international markets. Achieving this convergence of ancient traditions and contemporary commercial attractiveness is a job requiring much cultural sensitivity, design skill and flexibility.
Only by working closely with the local artisans did Lucile gain their respect and cooperation so enabling both sides to create designs that have a future in new high end markets to ensure income for the artisans in years to come.
Coming soon, we'll see how new contemporary Hmong designs are showcased at an international trade fair in Ho Chi Minh City.