Speaker session from Aria Systems' Monetize 2015 user conference.
Andrew Dailey, MGI Research's Managing Director, discusses how billing is evolving from a back-office function into a driver of growth, examines key issues for billing and finance practitioners, and provides practical insights into addressing the changing competitive landscape.
Fueled by the Digital Revolution, the very nature of competition today is changing radically. Product innovation and growth opportunities are only bounded by imagination. Once-protected pools of profit are now at-risk. Product cycles and market opportunities come and go in less than five years – with the majority of benefits accruing to a limited few. Everyone wants greater transparency and control in their business relationships. The demand for custom pricing models and terms is balanced by the challenge of delivering it at scale. Regulatory and audit requirements are mounting.
Given this dynamic backdrop, Dailey highlights how product innovation and revenue optimization are key levers for accelerating corporate growth. He'll also look at, in the face of these challenges and opportunities, how progressive organizations are focusing on key processes and new monetization tools to sharpen their edge.