The WJ Group asked Humanoid to update their video campaign with new company branding. The new logo should replace the original in over 80 shots: on trucks, buildings and staff uniforms.
Working through the campaign to meet WJ’s launch deadline for the new branding, we used visual effects to motion track, patch and blend the new logo into shots and replace the videos online.
WJ’s entire video collection was updated on the deadline: the adjusted clips were live on their website from the morning of the official rebrand. The transition was seamless and invisible.