In-View launches out of normal in-line text when it comes into view. If less than 50% of the ad is visible the video will pause automatically, holding its position and only resuming once more than 50% of the ad is once again on screen. Upon the completion of the video the ad shrinks, and vanishes, back into the page’s normal layout and text. This format is fully responsive (even while videos are playing), programmatic friendly and gives you a wealth of exciting new out-stream video possibilities.
Ready to click play? If you want to start running this format, or have any questions regarding our DSP, please contact your local account manager or drop us a line via email@example.com!