This session was presented at the 2010 IMC Weekend at the WVU campus in Morgantown, WV.

Presented by WVU IMC professor Bill Pitzer

This session discusses a few simple principles of information design that can help create visual impact. In this session, we explore visual branding, learn about color from zebras, share a few ways to customize visual content online and look at three ideas for visualizing content that anyone can do.

To learn more about the WVU IMC program visit

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