Production notes

I directed, shot and edited this little Summer-oh-hai! 2010 for JC Jeans & Clothes.

Agency: Great Works
AD: Jacob Åström
Scenography: Malin Gabriella Nordin
First assistant: Emilia Bergmark-Jiménez
Music: Familjen - Det snurrar i min skalle

The video is actually made up of still frames, shot in full resolution. The raw material is around 45 000 still frames shot by two Canon 5d Mark II's, and a Canon 7d set to continuous mode. All shots were managed and sorted in Lightroom as collections of still frames and exported in 2k resolution for postprod. in After Effects. The result was rendered to ProRes 422 and edited in Premiere CS5.

erikwahlstrom.se/index.php?/works/jc-summer-2010/

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