A new CMT Original Series, Gainesville plays on CMT's uber-successful Party Down South franchise by highlighting the next phase of life as a group of seven young friends transition into adulthood. They band together to face a broad range of issues, including paying for college and moving out of their parents’ house. We were tasked with creating two spots to launch the series -- one, thematic and emotional that highlights some of the larger issues explored throughout the series, and a second more traditional clip spot that allows the cast to essentially speak for themselves.
Writer/Producer: Samantha Storey
VP, Creative: Peter Mannes
Project Manager: Sarah Walker
Video Editor: Dan Perry
Audio Editor: Mark Furnell
VO: Chelsea Didier (Abrams Artists Agency)
Music: Audio Music Network - "The Chalice" and "Summer Meadows"
GFX: Stacey "Eli" Hargrove, Ryan Rowland, David Bennett, Rosemary Radford