A music video commissioned to play at Cancer Research UK's 'Race For Life' events across the UK in 2013.
Participants in the event were encouraged to warm up for the race by following a dance routine to this promo.
Directed by David Wilson
Produced by Tamsin Glasson
Production Company: Colonel Blimp
Agency: Mother London
Agency Creatives: Alex Holder and Oli Beale
Music: Elastica - 'Connection'
Choreography: Marianne Machin
Styling: Natalie Willis
Art Department: Sam & Arthur
Graphics, Clothes Patches and Bandanas by Alex Trochut
Editor: James Rose at Final Cut
Telecine: James Bamford at The Mill
Post Production: The Mill