Our client, a metal manufacturing firm, had designed a facilitated training for their management team on how to promote first-level leaders. Part of their two-day seminar was to show examples of how promotions could pose challenges to those unfamiliar in management roles.
Sage Media's task was to create visual story segments to be used as part of this guided lecture, to make the content more interesting, and to show the dramatic transformation a manager could undergo with a little coaching.
The finished product held an extraordinarily high level of retention because of its use of strong visuals and character-driven scenarios. Even months after the training, participants could remember even minute details of Gregory Vargas, our protagonist.