The Expo 2010 Shanghai opened May 1st, 2010 and will run through the end of October, 2010. During this period over 3,000,000 million visitors will go through the Information and Communications Pavilion experience. The results thus far have been amazing and the pavilion has inspired a new generation of dreamers both young and old. The Information and Communications Pavilion presented by China Mobile and China Telecom is one of the most popular corporate pavilions at the Expo and exit polls have shown the pavilions message and story connects deeply with the Chinese audiences, especially kids. The Nielson Ratings for the pavilion exceed 94% approval ratings.