This Children's Aid Foundation Corporate Video provides a general and brief introduction to the Foundation’s new five-year National Campaign for Child Welfare. It is also serves as an anchor to five more videos that each represent one of five campaign priorities:
Mental and physical supports to help youth heal
Improving youth prospects through education
Creating life long bonds for youth as they grow into adulthood
Helping youth find their identity
Helping youth transition from care
Children's Aid Foundation believes that all children have the right to grow and lead happy lives. Unfortunately kids in need of protection (served by child welfare) lack everything most kids take for granted and begin with a safe and stable home with life long bonds. Through a national campaign we hope to create real change for vulnerable kids in Canada and illuminate their potential for a brighter tomorrow.