The Health Communication Matters! Webinar Series presents the webinar:
Putting Culture into Context: Communicating with Diverse Latino Communities
April 8th, 2014
Today's U.S. Latino population is growing, dynamic and evolving, reflecting a new American reality. Latino culture and family dynamics impact healthcare decisions and behaviors. Recognizing that Latinos are not a homogeneous group, experts from media, academic research and public health promotion will share insights, tips and tools in this timely webinar for closing the cultural communication gap with this diverse population.
After this session, participants will be able to:
-Identify diversity among Latino populations and take appropriate steps to build a communication ecology relative to that diversity
-List at least two healthcare myths about Latinos
-Describe the role that media, community and family influences play in healthcare decisions
-Describe how to reach Latinos more effectively through culturally relevant communication and outreach
Speakers: Sonya Suarez-Hammond, Senior Director of Strategy & Insights/Healthcare at Univision Communications; Dr. Holley Wilkin, Professor and affiliated faculty of the department of Partnership for Urban Health Research at Georgia State University; and Dr. Carmen Gonzalez, Postdoctoral Scholar at the Annenberg School for Communication and Journalism at the University of Southern California.
Moderator: Nancy Murphy, Executive Vice President, Metropolitan Group.
Questions? Want to learn more about past events? Please visit: calpact.org/courses/online-live-courses.html