Mobilera (Cornetto’s Interactive Digital and OOH Agency in Turkey )created an architechtural projection mapping game on a large wall of a building on Istiklal Avenue. End users played the interactive game using the IVR technology by pressing the keys of their mobile phones as they were joysticks. This is an all-operator and multiplayer game with a instant win in the end. Five players at a time could be able to play the game since it was a multiplayer experience.

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