Twelve-part documentary series by Productions de la Ruelle. Created from crowd sourced home movies, the series rapidly became a favorite among Quebec viewers. This twelve-part series featuring iconic celebrities and never seen before footage was also instantly adopted by a large group of followers on social media. J’ai la memoire qui Tourne has become an example used worldwide to create traditional and digital content from crowd sourcing. With partners Turbulent Media and Historia, Productions de la Ruelle created a vast website featuring close to 10,000 home movies and 80 webisodes, along with hundreds of articles and personal accounts by Quebec celebrities.
Productions de la Ruelle also developed an educational section for elementary and high school students and teachers, which got a nod from Japan’s national public broadcaster (NHK) and was nominated in the youth category of the Japan Prize International Educational Program Contest in 2010. Since it hit the airwaves in 2009, J’ai la mémoire qui tourne has won numerous awards, including the Boomerang Grand Prize in 2010. The series was also selected in five categories at the Gémeaux Awards Gala (Gemini Awards) in 2010, at the Banff World Media Festival (2010), and at the NUMIX Gala (2010–11) in the convergent media category.