Well this would be my very first project and the very first time i was holding a hdslr (eos 7D).

Its a simple making of a tv commercial.
And there was literally no time for editing.

it was entirely shot handheld. the only accessory was the zacuto z finder.
the zeiss 50 1.4 gave me great images and was first choice for the set.

and yes, the customer wanted that ad-specific music in the end.


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