A session for emerging artists and ensembles on the essential materials needed to transition successfully into the professional world. Learn how to craft engaging web and publicity content; gain strategies for introducing your work to the public with maximum impact; and begin to identify opportunities for career advancement.
Karen Kennedy is the founder and president of 24 Seven Artist Development, an artist management firm founded in 1992 to provide full-range strategic marketing and career planning. Among her current and past clients are Kenny Barron, Stefon Harris, Jacky Terrasson, Gretchen Parlato, David Sanchez, and Camila Meza. Ms. Kennedy previously served as an executive at several major record labels including A&M Records, Perspective Records, and Silas/MCA Records