A commercial created for WCCO TV to advertise a piece of general assignment reporting. Obviously, the story was about squirrels. The challenge was to take something completely mundane and boring and turn it into a news event. This was achieved by lampooning all of the ‘traditional’ methods of marketing used by television stations.
Jeremy Wadzinski worked as the Writer, Producer, Director & Editor. Fake Logo Design done by Kevin Wideman. The spots were co-produced and Directed with the help of Casey Kespohl. Videography was done by Bill Kruskop.