For the launch of the new T.O by Lipton tea machine, Tribal Worldwide London and adam&eveDDB enlisted The Mill’s help in creating a spectacular film, directed by Saam Farahmand out of Rogue Films. Using Cirque du Soleil performers dancing with fluid and organic movement to represent different flavours of tea, the film is a visually powerful impression of the T.O by Lipton machine.
Behind the Scenes blog: themill.com/millchannel/617/behind-the-scenes-of-lipton-%27the-revolution-in-tea%27
Learn more: themill.com/portfolio/2623/the-revolution-in-tea
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