Webcast given at Kellogg Graduate School of Management, April 2010 - with Matthew Temple:
• Historical context for transformation of organization and work
• How digital social networks are the Knowledge Economy's equivalent to Ford's production line for the Industrial Economy
• How digital social networks change the economics of the 4-phase relationship life cycle: discovering, initiating, building, maintaining
• Using LinkedIn and blogging to develop and extend relationships for your company and career
• How to optimize your social networking activity
