The Bombardier is dead... Long live the Bombardier!
Unfortunately, Rik Mayall passed away and so there is a new Bombardier leading the Regiment, Bob Mortimer.
Working closely with the director, taking reference from hand drawn pub window lettering and old school Technicolor film titles, we were able to lovingly craft on screen graphics that had impact without overpowering the presence of the new Bombardier himself. BANG ON!
We are incredibly proud to have designed and delivered the on-screen graphics for this advert.
Production Company: Kream
Director: Cris Mudge
Creative Director: Sam Cartmell
Editor: Joe Parsons
Producer: Gwilym Gwillim
On Screen Graphics: Yolk Creative London Ltd.