Using New Media in Your Marketing Mix is the heart of effective Internet marketing.

Become a competitor in the digital space!

Derek Mehraban of Internet Marketing Firm, Ingenex shows you how to understand your competitors, sell a client on your proposal, streamline your media efforts and more.

He shares his experience leading a top digital agency and the importance of an integrating digital and internet marketing into the traditional marketing mix.

Topics include: social media, creating great content, social bookmarking, how to capture leads, building customer relationships, B2B, B2C, creating incentives, brand management, presenting a proposal, 2010 Lightfair Virtual Tradeshow, and the New Media Driver's License (sm).

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