During the Berlin CSR Conference 2010, we had the opportunity to talk with Martin Smith, founder and CEO of Justmeans.com. In the interview he talks about the possibilities and risks of CSR 2.0 in which the question is posed: which role will responsible business management play in 2015?
00:36 - Corporate Social Responsibility + Social Media = CSR 2.0?
01:23 - Companies - Drivers of CSR 2.0 or driven by it?
04:07 - A look ahead: CSR 2.0 in 2015