nuformer.com | mocapmapping.com
The IFA fair in Berlin is the world's biggest and most important trade show for consumer electronics and home appliances. For our client Grey Worldwide NuFormer developed its first official indoor 3D mapping projection onto two big white objects in the Toshiba hall of this 50th IFA fair. From September 3-8, 2010 the visitors were blown away by the projection which added an extra dimension to the Toshiba hall. We projected onto two big boxes and their surfaces as well as the objects that were standing inside these boxes.