1 of 15 dean interviews done for the University of Arizona "Get in Guide" online experience.
About the project:
Wanting to amplify the annual "Get in Guide" online experience, Student Affairs Marketing presented the ambitious initiative of producing a series of videos that would release to prospective students each month as the online experience progressed. For the month of March, a series of interviews with the deans of each of the colleges within the University of Arizona would be released.
Upon applying for the University, students are prompted to select their top three areas of study from our list of colleges. In this section of the online experience, their top three choices are displayed to them through interviews with the deans of the colleges. In what was certainly the most difficult part of the Get in Guide video series, my team of video students was tasked with filming interviews of each of the 15 deans from colleges within the University of Arizona. Working around our full time class schedules, we completed the gauntlet of interview filming and b-roll shooting presented to us. As the Video Lead, I led my team through the trials and tribulations of filming and editing, while working with the project's Creative and Art Directors to maintain a uniform visual style and aesthetic with the entirety of the Get in Guide.