Conservation through Communication
Sanskara & WildAid believe that raising awareness through education and information dissemination encourages people to take action in support of wildlife and the natural environment. One effective way to do this is through multimedia campaigns. Through the medium of radio and TV Sanskara & WildAid aim to reach over a billion people with their message highlighting the interdependence between humans and wildlife, no matter how seemingly distant.
Sanskara-WildAid have worked with Abhishek Ray & Kavita Krishnamurthy on this project.
Music & Concept: Abhishek Ray
Playback: Abhishek Ray & Kavita Krishnamurthy
Production & Editing: Shiv Malhotra, Spirit of India Productions
This Campaign has been launched with the support of the Ministry of Environment & Forests and the National Tiger Conservation Authority, Govt. of India
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