Are you ready for the 2018 World Cup in Russia? We are! LUMBRE is doing its part to prepare the world by creating the program packaging for the elimination rounds airing on Argentina’s TyC Sports.
The package is based on the 2018 FIFA World Cup Russia™ Official Emblem which has a background pattern formed from various symbols from Russian culture. Using these symbols and the aesthetic of the Emblem, we were able to expand the design out to serve the whole package.
Here is the opener to give you a taste of what the entire on-air package looks like.