Davek NYC makes some of the best, if not THE best, umbrellas around. Engineered for strength, designed for look and feel.
This is the second Kickstarter project they've done using video marketing with the help of Storyboard Media Group. With the video getting over 20K views they were able to surpass their goal of $85K in funding and ended up with over $105K.
See our blog for more info about this project: