T.O by Lipton campaign won a Silver Award for Best Production Design at the Creative Circle Award in London.
We are very proud of our team that worked on the T.O by Lipton advertisement
For this campaign, director Saam Farahmand at Rogue and production designer David Lee have come together to create a revolutionary advertisement for Lipton’s new TO Tea machine for Tribal Worldwide London in collaboration with adam&eveDDB. The advert combines cutting-edge filming techniques with beautiful in-air and underwater performances by Cirque du Soleil. Through a complex process of tank building, liquid formations, set design and execution - what unfolded was an impressive underwater production that has never been done before. An underwater performance representing specific flavours - each one behaving as the tea leaves, capturing the spirit and essence of brewing process.
Congratulations to the entire team!