Digital Revolution represents our first big foray into 3D motion design. We worked with the team at Red Productions in Fort Worth to develop an idea that fit iProspect’s “Digital Revolution” client summit theme.
Our lives our increasingly taking place in digital spaces. Often, it can feel as if the digital world is overtaking everything that we know, similar to a continually advancing wave. We wanted to create something that exemplified this idea of the digital world overtaking everything we know, but also present it in a positive light.
Ultimately the “digital” came to be represented by these glowing lines of data that would intersect with our world, our daily lives, and our very persons. They illuminate everything that makes us human. The overall color scheme was pretty dark, so we relied on music to keep the tone from falling into despair.
Along with the video to open the conference we created speaker introduction videos, which you can see below.
Check our storyboards and other goodies on our portfolio: identityvisuals.com/portfolio/digital-revolution/
Production Co.: Red Productions
Direction: Identity Visuals
Creative Director: Zac Dixon
Animation: Zac Dixon & Maxwell Anderson
3D Artist: Maxwell Anderson
Compositing: Zac Dixon
Music: Cody Fry
Sound Design: Samuel Cowden
Exec. Producer: Samuel Cowden
Producer: Austin Harrison