DTW worked with Road Safety GB North East to a road safety video aimed at motorcyclists in the North East of England. Using a combination of aerial, roadside and on-bike filming, we created a route guide for one of the most problematic route in the region for motorcycle accidents. Our aim was to highlight key issues and raise awareness of potential road hazards in a visually appealing way that was easy to understand and follow. This video was used across social media and as part of an advertising campaign on YouTube.
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