Mixing rivers (The Rhône and the Arve) or oil painting are a metaphor for the convergence of talents in place at Artraction.
This promotional film was made in 2010.
Artraction is a company selling and renting artworks made in the French side of Switzerland. They also have a café-gallery called L'Arbre à Talent in Geneva showing their art collection where you can have a good tea as well.
The promotional film was directed by Johan Tirado and Manu Tau.